Big news in music! Universal Music Group (UMG) has bought a big part of Mavin Records from Lagos, Nigeria. Mavin is a big name in Afrobeats music in Africa.
Mavin’s Big Steps in Music
Mavin started in 2012 by Don Jazzy. It’s known for making Afrobeats music popular worldwide.
Mavin’s Stars:
- Rema: His song with Selena Gomez got really popular in the USA.
- Ayra Starr: Her song “Rush” could win a big music award.
- Other Artists: Many artists at Mavin are making Afrobeats known everywhere.
The Deal: What’s Changing?
UMG buying Mavin is a big deal. It should be all set by the end of 2024. This means UMG will help Mavin’s music reach more people around the world.
What the Deal Includes:
- Mavin’s Choices: Mavin can still decide what it wants to do.
- Leaders Stay: Don Jazzy and Tega Oghenejobo will keep leading Mavin.
- More Reach: UMG will help Mavin’s music get famous in more places.
UMG and Mavin Working Together
This partnership is about mixing UMG’s worldwide reach with Mavin’s knowledge of African music. It’s a big chance to make Afrobeats even more popular.
Good Things from This Partnership:
- More Fans: Mavin’s music will reach people in many countries.
- Helping New Artists: Mavin will keep finding and helping new musicians.
- Growing Bigger: Mavin wants to be a top music company in Africa.
Afrobeats: The World is Listening
Africa’s music is getting more popular every day. This UMG and Mavin deal will make Afrobeats even more famous around the world.
How This Changes Music:
- New Mix of Music: African artists and world-famous singers might make music together.
- New Styles: We might hear new kinds of music.
- More Money in Music: African music will make more money worldwide.
What People Are Saying
Don Jazzy: “We’ve come far. With UMG, we’ll show the world Africa’s talent.”
Tega Oghenejobo: “UMG is the best partner for us to grow more.”
Sir Lucian Grainge (UMG): “Mavin’s artists have made Afrobeats big. We’re excited to work together.”
In Short: A Big Step for African Music
UMG buying part of Mavin is a big deal. It means African music will become even more popular. We can’t wait to see what happens next!
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